US-based British rapper 21 Savage is the only rapper to appear on Time Magazine’s 100 Most Influential People of 2024 list.
Grammy-winning Nigerian singer, Burna Boy wrote Savage’s tribute on Time’s website.
Burna noted that the British star’s approach to rap is “authentic” and “refreshingly genuine.”
He wrote, “Like 21 [Savage], I know what it’s like to rise above challenging beginnings, and it makes his success all that much more remarkable. Throughout his work—including on his newest album, American Dream, which opens with a reflection by his mother on their immigration story—21 maintains an authenticity that resonates deeply.
“His approach to rap is refreshingly genuine; he speaks to us in a relatable way, effortlessly navigating the complexities of the genre. Whether he tackles weighty subjects or offers moments of levity, his delivery remains compelling.”
Burna Boy said he had the privilege of sharing “one of my most significant milestones with 21, performing with him at the Grammys.”
He added: “I’m excited to witness the greater evolution of his artistry and the impact he continues to make on the world stage.”
The Time Magazine’s 100 Most Influential People recognition honours individuals who have made a significant impact on the world through their art, activism, and cultural influence.